Nexstar to Launch New Local Newscast in Little Rock

Because now’s the perfect time for all that! Right?

Nexstar Broadcasting Group Inc. said Thursday that it will close on its $4 million acquisition of Little Rock MyNetworkTV affiliate KWBF-TV on Jan. 30 and launch a new hour-long newscast at 7 p.m.

Nexstar, which also owns Little Rock NBC affiliate KARK-TV, Channel 4, said it will re-launch the station as KARZ-TV on Feb. 1. KARZ-TV, or “Z-42.” KARZ will retain its MyNetworkTV affiliation.

Nexstar purchased the station from Equity Broadcasting of Little Rock, which is seeking bankruptcy protection.

The new Z-42 will also broadcast a one-hour, prime-time local newscast called “First in Prime.” The show will be produced by KARK and include live sports reporting from KNWA-TV in Fayetteville, another Nexstar NBC affiliate.

You gotta admire their moxie.

More here.

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