Making Online News Work in Small-town Arkansas

It’s happening. Someone people are doing it. We’ve noted the Fayetteville Flyer, Ozarks Unbound, the CityWire and others. And this week, Arkansas Business media writer Sam Eifling checks in with two other online-only news sites: the MagnoliaReporter.com and MonticelloLive.com,

which has received 1.7 million page views during the past year. Its growth tickles Joe Burgess, who has owned and run the site since October 2007.

After three years on MonticelloLive.com, Burgess is convinced his style of coverage is sustainable, and here to remain as a competitor to the local paper (the Advance Monticellonian, in this case). “Convenience stores, instant coffee and faster information,” he says. “It’s all the same concept.

Right now, they’re small operations. But they’ve got the right idea: covering intensely local news intensely, offering readers news they can’t find anywhere else, even in the competing print paper.

Also

TolbertReport.com teams with InsideSaline.com and MySaline.com to present a day of debates by candidates in local elections.

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