Greetings From the Road

Summer Conference

Greetings from the road! We’re traveling today to sunny Indianapolis for the annual summer conference of the Alliance of Area Business Publications.

Once again, we expect this meeting of editors and publishers to focus heavily on the Internet, including reporting for it, staffing it and selling it. As niche publications, business newspapers and magazines enjoy major opportunities online and, on the whole, don’t face the tough economics that daily newspapers are struggling with. But we face some of the same challenges, particularly as we try to staff for print and online editorial operations and, of course, make a buck through ad sales and sponsorships.

During the conference, I’ll be on a panel about successful online products. And there will be other sessions on staffing the Web and search engine optimization.

Also: Indianapolis! Home of the NCAA, the Pacers and a certain annual auto race. Got any tips of what to do or where to eat? Let me know in comments. This is my first trip.

More posts on sessions, along with photos and hopefully video, later this week.


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