Cable Sees Its Worst Subscriber Loss, Which Makes Perfect Sense

Cable suffered its worst video loss, shedding 711,000 video subscribers in the second quarter, as six of the eight biggest cable firms reported their most dismal three-month period. Overall, cable, satellite TV and telecom providers shed 216,000 video customers in Q2 compared with a 378,000 gain in the same period a year earlier.

SNL Kagan estimates that almost 3 million U.S. households will use Hulu and other Web TV options as their primary video solution by the end of the year, up from 1.5 million in 2009. For 2011, the company expects that figure to hit 4.3 million. (There are about 115 million TV households in the States.)

– Cable’s decline an incentive for Yahoo, Hulu deal

This has been a long time coming, of course. People can only put with with subpar customer service and expensive, overstuffed channel packages for so long. Add to that the rise of Web-enabled TVs with apps that allow streaming from Netflex, Vudu, YouTube and Hulu and you’ve got all kinds of reason to dump traditional cable.

Mad Men on iTunes

No AMC? We've decided 'Mad Men' is worth paying for, so we get new episodes via iTunes.

Here’s how it’s been working at my house this summer after a move necessitated dumping Comcast. Now we get the four major networks, in HD, and any of their secondary digital channels over-the-air via digital antenna for free. We supplementĀ  that with an $11 per month Netflix subscription, which gets us one DVD or Blu-ray at a time, plus unlimited streaming of Netflix’s Watch Instantly library.

We access streaming content via our Samsung Blu-ray player, which comes equipped with a Netflix app, along with other services like Wal-Mart’s Vudu, Blockbuster, Pandora and YouTube. It’s connected to the Web with our $35 per month SuddenLink high-speed Internet access.

Any other shows we’re missing, we can always connect the MacBook Pro to the TV to access iTunes content or, really, anything else out there for free on Web.

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Another Arkansas Twitter Update

Just when we thought this thing had peaked, new Twitter users keep piling in. Admittedly, some in the list below have been around for few days, but we’ve not had a chance to call them out yet.

Consider yourselves called.

This week: A preponderance of THV-ers. I guess our quick seminar worked!

U.S. Rep. Mike Ross: http://twitter.com/RepMikeRoss

Innovate Arkansas, a program helping Arkansas entrepreneurs bring ideas and products to market: http://twitter.com/innovateAR

Jonathan Dismang, state representative: http://twitter.com/dismang

Werner Trieschmann, former Arkansas Democrat-Gazette writer, editor; playright – http://twitter.com/wernertplays

Ross Cranford, CJRW ad man, iPhone early adopter: http://twitter.com/rosscranford

Tom Brannon, KTHV – http://twitter.com/wxrunt

Becca Buerkle, KTHV morning show producer – http://twitter.com/beccabuerkle

Meredith Mitchell, KTHV – http://twitter.com/THV_Weathergirl

Neil Sommerlatte, KTHV – http://twitter.com/NeilSommerlatte

Jessica Duff, KTHV Web reporter – http://twitter.com/jduff84

Rob Hatfield, KTHV director – http://twitter.com/kthvdirector

THV This Morninghttp://twitter.com/THVThisMorning

And of course, you can see more in our ever-expanding, unwieldy, unorganized Arkansas Twitter Guide.